Case Study
New Impulse or bureaucratic Monster? Acceptance of the seal of approval of the Museum Association of Lower Saxony and Bremen
Abstract
Using the concepts of “isomorphism” on the one hand and dealing with “information asymmetries” on the other, this study examines why museums have so far been reluctant to apply for the Museum Association of Lower Saxony and Bremen’s seal of approval. Despite positive feedback about the initiative, only 13 % of the museums in the catchment area have successfully completed the procedure since its launch in 2006. With the help of interviews with museum staff of 17 institutions, the advantages and disadvantages, motivation and barriers as well as practical experience of the application procedure were analyzed and discussed with regard to the research question.
Keywords
2020 (2)
Museum - Politics - Management
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- Visitor Motivations
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